How to Build a Powerful Online Persona on Social Media

Did you know that according to a 2017 CareerBuilder survey, more than 44 percent of employers reported hiring a job candidate because of the content found on a social networking site?

The survey also found that employers who hired candidates based upon their online persona did so because the candidate demonstrated their professional qualifications (38 percent), great communication skills (37 percent), professional image (36 percent) and creativity (35 percent). However, that doesn’t mean you should hide or delete your social profiles; in fact, CareerBuilder also determined that 57 percent of employers are less likely to contact a candidate for an interview who is MIA online.

Topics: Career

7 Expert Tips to Nail the Job Interview

You’ve done your research, emailed your cover letter and resume, and waited (patiently?) to hear back.

And now, you get the call for an interview. Congratulations!

But the job is not yours yet. The interview is a big step, and it is time to prepare.

You need to be as prepared as possible for the day of your interview. Nothing can hurt your job prospects more than scrambling at the last minute, getting to the interview late and appearing disorganized. Here are seven tips to prepare for your interview so you project the confidence and readiness necessary to get the job done.

Topics: Career

How to Conduct a Job Search (The Right Way)

I once interviewed a candidate for a job that seemed perfect on paper. His resume was impressive, and his cover letter was interesting. So I invited him to interview.

But I didn’t offer him the job because of a mistake that could have been avoided, and one that I couldn’t overlook. 

So, why?

Topics: Career

The Beginner’s Guide to Career Planning: Smart Strategies to Prepare for Any Career

When you hear the term “career planning,” what do you think about?

Most of us tend to think about young, fresh-faced 18 year olds selecting majors and degree programs or figuring out internships on the way to college graduation. However, career planning is not just about picking a program of study, and it does not end once a student completes his or her degree. Our society tends to gravitate toward this cookie-cutter scenario, when, in fact, career and skills assessment is a lifelong endeavor.

Planning your career, or choosing a new one, can be a job all its own. You know you need to develop a career plan, but where do you begin, and how do you implement it? These basics will help you assess your options and identify what you can offer your dream job, so you can plan for any career transition and increase your chances of success.

Topics: Career

Are Cover Letters Still Necessary?

Cover letters can be difficult to write and the most annoying part of any job search.

Most employers probably toss them in the trash anyway without ever looking at them, so they’re not even necessary anymore in today’s job search, right?

Not so much. If your goal is to not make it to the interview round, then no, you definitely do not need a cover letter to accompany your resume.

As a hiring manager, I evaluate every cover letter I receive to see if a candidate is serious about pursuing the position I need to fill. A good cover letter can tell me something about you that your resume does not: who you are and why you are the best candidate for the job. 

So, yes, employers definitely do read your cover letter. In fact, it weighs more heavily in the hiring process than you might have thought. 

Topics: Career

3 Job Options for RNs Tired of Working the Floor

In a 2011 survey by the American Nurses Association, three out of four nurses cited stress and overwork as a top health concern.

Any nurse knows there is risk of burning out, but how do you know when you’re ready to try something besides direct patient care?

Whenever you reach the point of exhaustion, you remember that you became a nurse because you wanted to help people. You don’t see yourself doing anything else. So if you’re still passionate about nursing, what can you do? Is it possible to remain in the nursing field but still get some sort of reprieve from the fatigue and stress?

Topics: Career, Nursing

How to Use Video Technology in an Online Course to Boost Your Résumé

According to YouTube’s company statistics, almost 3.25 billion hours of video is watched on the platform each month. If this was 1987, imagine how many VHS tapes that would take.

1.26 billion 2-hour tapes, or 11.3 billion pounds of plastic, if you don’t want to do the math. That’s a lot of VHS tapes.

As time presses on, technology changes everything. It improves the way we live and work, and the way we learn. Taking advantage of new technology will help you, as a student, to create an engaging online learning experience, while also helping you to become more familiar and comfortable with new technological advances. Furthermore, learning any new technology can add another skill set to a growing résumé. 

Topics: Taking Courses, Career

How HR Professionals Can Handle Workplace Bullying

Most people think of bullying as a childhood experience but a surprising number of workers are affected by workplace bullying, which can damage a business.

According to a 2014 survey from The Workplace Bullying Institute, approximately 66 million U.S. workers report being affected by bullying in the workplace. This silent and psychologically toxic threat often causes irreparable damage to workplace productivity. And yet, it remains a complex, chaotic and unfamiliar topic to most HR professionals.

Topics: Business and Management, Career

The IT Job Market is Up, But Employers are Desperate to Fill This One Position


It’s no surprise why the demand for IT services has grown exponentially in today’s “app economy.” The industry has devoted significant resources to growing technologies in cloud computing, cybersecurity, health information technology, network administration, software administration and data analytics over the next decade. With such high demand for these services and products, the U.S. Bureau of Labor and Statistics (BLS) estimates employment has grown 37 percent since 2003. In fact, IT services are projected to eclipse similar technical industries as a whole by 2020.

The industry isn’t just thriving. It’s booming.

So, if there are plenty of job openings and demand is up, why are companies finding a dearth of qualified candidates to fill some of the most lucrative positions?

Topics: Career, Areas of Study and Degree Programs

Why This is a Great Time to Start A Career in Accounting

Professions in healthcare are often touted as secure, but with the growth of the economy, these jobs have seen increased competition from the business world, especially in the field of accounting.

The health of the economy has improved since the days of the Great Recession and, as it continues to heal and grow, more accountants will be needed to both manage and examine the processes of money flowing in and out. In fact, employment of accountants and auditors is projected to grow 11 percent from 2014 to 2024, faster than the average for all occupations.

Topics: Career, Areas of Study and Degree Programs